After weeks of talking about the evil media and
its contribution to spread female stereotypes, it is time to pay a little
attention to the male too. When we think about media and gender stereotypes,
most of us immediately think about women. We can come up with billions of
examples of how the media sexually objectifies women, casts stereotypical
gender roles onto women to be caretakers, and portray women in a misleading
way. But what about our male counterpart?
I have always had the notion that men are the devil and the creators
behind the stereotypes against women and they enjoy all the sexism being shown
on TV. It wasn’t until recently when I read a research done on the
connection between male model and male self-esteem that made me realize men
also very much suffer from media’s gender stereotypes.
Even though women grimace at men who stare at
the bikini model admiring her perfect physique and call them shallow, we tend
to ignore how men must feel when our eyes wander all over that male underwear
model with the perfect 6-pack. I would imagine the same thought process happens
in their mind as in ours. First we scold
the other sex for being superficial and being a pervert, and then we turn to
feeling dissatisfied about ourselves because we don't have that picture perfect
body the other sex admires so much. Women often complain that media and their
big breast; tiny waist, size 0 models and actresses have painted an unrealistic
picture of the ideal female body that men long for. The same could be said for
men. Media, overtime, has changed people’s definition of masculinity.
Masculinity is defined by dictionary.com as
having qualities traditionally ascribed to men, such as strength and
boldness. Traditionally, masculinity is
associated with qualities or behaviors. A man can display masculinity through
courage, through leadership even through love for family. However, media has
created a new superficial meaning of masculinity where muscularity =
masculinity. With the help of media, masculinity became more and more about
appearance rather than behavior and qualities.
Just as femininity has grown to become more about big breast and long
hair than being loving and caring. A father working his hardest to provide a
good life for his wife and kids but is slightly overweight would now be viewed
as “less manly” than a 20 year old who wastes his parents money all day but has
a perfectly toned body. Media has twisted our view and made us forget that
personality is way more important than appearance.
Women blame men for falling for the female
stereotypes media presents, but to be fair, women fall for them too. Women often associate big muscles on a man
with masculinity when in truth, that’s just one of media’s many lies and
masculinity really has nothing to do with physical appearance. People are often
concerned with how the supermodels contribute to lowering women’s self-esteem
but we need to remember that they also have the same effect on men. And people
really need to remember that masculinity and femininity does not depend on
physical trait but a rather depends on values and qualities the person has.
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